Ecofriendly products are gaining more and more adepts among fashionistas. A new German label, has embraced the principles of open source in its launch of a new line of eco-conscious clothing.

Every piece is handmade in Berlin featuring a distinctive rough sewing style and designs inspired by street style and retro images. Pamoyo’s organic cotton currently originates from Turkey and Uganda, and EUR 2 from the price of each item is set aside for investment in social and environmental projects. Together with the Grass Routes Foundation, Pamoyo is also working on a cooperation and training project with designers in the developing world.

I think the ideea is a great one and has a huge potential for beeing developed in some other countries too.  We can really change the wolrd with style.

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This entry was posted on Thursday, June 19th, 2008 at 8:30 am and is filed under Fashion eco trend. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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